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Workshop17 Tabakhuis
Cnr of Tabak and Louws
Paarl, South Africa
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Head of Writing

  • Remuneration: Industry-related
  • Experience: 10+ years
  • Leave: 17 days standard
  • Benefits: Provident Fund Contribution optional, Medical Aid included in CTC

Job Description:

As the Head of Writing, you will be responsible for overseeing all aspects of our content creation, ensuring high-quality, engaging, and consistent messaging across various platforms. You will manage a team of skilled writers, collaborate with other departments, and contribute to the development of our brand voice and identity.

Key Responsibilities:

  1. Lead and mentor a team of writers, providing guidance, feedback, and support to foster their professional growth.
  2. Develop and execute content strategies that align with the company’s goals and target audience.
  3. Create compelling and original content for various channels, including websites, social media, marketing materials, and more.
  4. Collaborate with marketing, design, and other teams to ensure cohesive messaging and storytelling.
  5. Stay up-to-date with industry trends and best practices to optimize content performance.
  6. Edit and proofread content to maintain high-quality standards and accuracy.
  7. Track and analyze content metrics to measure the effectiveness of campaigns and make data-driven decisions.

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