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AI Strategy Video October 1, 2023

Avanade “Imagine”

Avanade is the leading provider of innovative digital, cloud and advisory services, industry solutions and design-led experiences across the Microsoft ecosystem.

As a global leader in harnessing artificial intelligence for business, Avanade has partnered with Microsoft on AI for almost a decade. Their clients rely on them to make AI work, so that they can realise efficiencies and achieve things never possible before. 

With their privileged access to Microsoft’s new copilot solutions, combined with real-world experience in leveraging AI, Avanade helps organisations to make the most of their existing technology investments and unlock real value and growth.

Here Near Next worked with Avanade to develop a global marketing campaign called “Imagine”. The campaign looks to inspire, engage, and drive action as prospects learn more about Avanade’s capabilities.

Building on the brand campaign “Do what matters”, our work looks to create an emotional connection with the audience through storytelling but equally drive conversion and pipeline.


Develop a global marketing campaign speaking to the opportunity of Artificial Intelligence.

  • Strategy

    Strategy, Campaign Development

  • Design

    Creative Direction, Art Direction, Messaging, Video Production

  • Client


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We’re a team of creatives who use design thinking to help solve real-world problems.


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